Polar Music Prize 2014
Polar Music Prize is in many ways unique in its set up and design, and the prize is to a large extent made of its prominent winners. To give the Polar Music Prize yet another reason to talk, we usually highlight the year’s winners in communication in connection with the announcement of them. 2014 was no exception. Laureates (who are always two), are often more or less known to the public and we are therefore try in all our communication to convey and clarify what makes them unique, what makes them the worthy recipients of music’s Nobel Prize. As in previous years, we take our communicative basis from the current nomination text and honor both award winners and the prize in a relevant, interesting and unique way.